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audience engagement

29 posts
tips gamify investigative journalism

Methodology News & Analysis Reporting Tools & Tips

Tips for Gamifying Your Next Investigation

Gaming and the news have a history, for decades they have been used to increase engagement and reach younger audiences. Here are some tips for getting started with gamification in your next investigation.

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News & Analysis Reporting Tools & Tips

Gauging the Impact of Your Journalism

Is measuring reach, attention, and engagement the same as measuring the impact of your journalism? The model and technology are not yet there to measure the real impact of a story on behavior and policy.

Resource

Maximizing Social Media in Your Newsroom: A Tipsheet on Distribution and Engaging Audiences

In order to break through the noisy internet landscape, you need to put in the work to build a long-term relationship with your readers, so that they remember your name and keep coming back. But what are the best platforms for you to use? And how can media organizations choose the apps that best reach their audiences? GIJN’s Rossalyn Warren has some tips.