As coronavirus sweeps through communities around the world, the Membership Puzzle Project has shared examples from newsrooms around the world on how they have quickly adapted pillars of their membership programs and memberful routines to respond to the realities of this crisis.
As part of GIJN’s new series, Making Investigative Journalism Sustainable: Best Business Practices, we are featuring a set of key tips from 10 leading journalists and experts from around the world who are either working to build viable organizations around investigative journalism or work as experts to support these enterprises. Here is Emily Goligoski, Senior Director of Audience Research at The Atlantic (US)
See videos from all 10 experts here. Also, check GIJN’s Resource Center sections on sustainability and fundraising to find useful tips and tools, and case studies on all the issues and more covered here. GIJN will continue to expand its work in this area and we welcome suggestions, feedback, and support. Please contact us at firstname.lastname@example.org.
Curious about what your readers think? What audience members know and want to learn from you? If not, you should be. Learning what supporters of independent news need can help you improve your coverage and grow your revenue. As Dimitris Xenakis from Greece’s Inside Story recently told journalists: “To rebuild trust, it is necessary to engage readers.