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donor-funded journalism

6 posts
Fundraising Sustainability Media

News & Analysis Sustainability

How a US Newspaper Raised $1 Million to Fund Investigations

In this excerpt, the executive editor of a regional US news outlet reveals the tactics that worked — and didn’t work — in their innovative campaign to raise $1 million to fund investigations. Among the key tips that emerged: one-on-one meetings, direct reach-outs, and published “what it cost” boxes are effective, and framing the pitch around benefits for the community, rather than the outlet, causes donors to dig deeper.

Resource

And Now Some Words for Our Sponsors: GIJN Launches Tips for Donors

Donors and prospective donors encounter not only difficult strategic choices, but also questions about how to measure the impact of their investments. These recent reports collected by GIJN delve into the social value of such philanthropy, assess programmatic options and provide measurement tools.

Case Studies

The Balancing Act of Donor-Funded Journalism: A Case Study from South Africa

What started out in 2013 as a small donor-funded health journalism center situated inside a legacy newspaper in South Africa has transformed into a staff of 10, and 15 regular contributors across the continent. Today, Bhekisisa consistently produces impactful reports which help to influence policy and decision making, set agendas and define conversations.