Canada’s OpenFile had an elegant concept. They would ask readers to tell them what they thought was important and make editorial decisions around that. But the platform’s initial success couldn’t be sustained as it struggled to make money and maintain the flow of reader-suggested stories. Here’s what the OpenFile journalists learned about community journalism along the way.
De Correspondent has been tapping into the experience and expertise of its readers to build and research their stories. But instead of one-off engagements with their audience, they are reinventing their approach to the conventional rolodex: verifying their readers expertise and inviting them into conversations surrounding their stories.
Journalists can increase people’s trust and create a loyal audience by engaging with their readers in the comments section. This guide by The Coral Project has tips on how journalists can best interact with their audience, deal with potential abuse and find real value in the comments.
Email? Really? Yes, the newsletter is making a healthy comeback and this great opportunity to have a direct relationship with your audience should not be taken for granted. Here’s a roundup of tips on how to create and improve your newsletter.
Raising money for your news organization via crowdfunding is difficult and can be stressful. Hungary’s Direkt36, which has run four successful crowdfunding campaigns so far, offers 10 tips from their experience to help you plan a good campaign. A GIJN original.
The recently published paper, Bridging the Gap, Rebuilding Citizen Trust in Media, probably offers the most complete list of the current projects around media and trust. But those interviewed for the project viewed trust — and the way publications can gain and sustain it — differently. However, all initiatives seem to rely on two principles to optimize trust: transparency and participation.
Six independent media start-ups in Poland are trying to counter the growing politicization and the financial pressures that have ravaged quality journalism in the country. But can these start-ups build audiences and become sustainable in a challenging media market?
Communications lecturer and former Columbus Dispatch business journalist James Breiner on how credibility works to the advantage of independent media.
While traditional news outlets are migrating to digital platforms, Peru’s Ojo Público is taking the opposite path to reach its goal. It’s utilizing print to grow beyond its digital audience and appeal to people who read physical newspapers, as well as those who like special editions, providing a complementary product to their online publication.
There is power in a crowd, and harnessing crowd contributions have become increasingly useful in investigative journalism. New York-based ProPublica shows how newsrooms are integrating crowdsourcing as a routine reporting tool, using it for data collection and to connect with and gather personal stories from readers.
