Pactio: Where Loyal Readers Follow — and Fund — Their Favorite Reporters
There’s a new funding strategy in the works, built around the idea that quite a few reporters have loyal followings and their readers just might be willing to chip in a few bucks to keep them in the news business. But as more organizations turn to reader support for revenue — whether framed as memberships or as subscriptions — they might face stiff competition for their individual crowdfunding model.