News & Analysis
Credibility Is the New Currency. And that’s Good for Independent Media
Communications lecturer and former Columbus Dispatch business journalist James Breiner on how credibility works to the advantage of independent media.
Communications lecturer and former Columbus Dispatch business journalist James Breiner on how credibility works to the advantage of independent media.
For the last seven years I have been interviewing and profiling successful entrepreneurial journalists in various countries of various socioconomic classes. I’ve talked to publishers and editors with staffs of as many as a hundred as well as some one-man/one-woman bands. The ones that survive and thrive after several years share some common practices.
Launching a news publication online is the easy part. Paying the bills and surviving for several years is the hard part. Three of those who have evolved and survived for at least five years are La Silla Vacia, a political website in Colombia, Homicide Watch, a news and data platform in three U.S. cities, and Texas Tribune, a news site focused on Texas civic life.