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Reporting Tools & Tips

The 10 Most-Used Tools in Today’s Newsrooms

In the very early days of building Sonr*, we talked to newsrooms all over New York City and London to get a sense of what tools journalists are currently using to get the job done. Some of these newsrooms were more traditional than others, but we found that there was a core set of digital tools that most writers and editors couldn’t get through the day without. Let us know what you think, or if this list is missing anything in the comments!

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Tools for Measuring Your Group’s Audience and Impact

As news publishers, it’s tempting to think of our analytics like the weather: they just happen to us. But it doesn’t have to be that way. By tracking our readers’ behavior and understanding what makes them act a certain way or click on a certain page, we can better understand how to recreate or manipulate their behavior the next time around. The following is a comprehensive list of tools to give you incredible insight into your readership.