Reporting Tools & Tips
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There is no singular “right” way to set up technology for an audience-centric newsroom. What’s most important is not which tool you choose, or the method by which you implement them, but that your system is well-integrated. Each part must be able to speak to all the others, allowing your data to flow seamlessly, and empowering your team with easy-to-understand workflows that help you better connect with your audience.