Time to get your mapping game on. Here are a list of tools to help journalists get the picture, from the easy-to-use My Maps to custom maps for the more experienced, like Color Brewer and Mapbox.
As news publishers, it’s tempting to think of our analytics like the weather: they just happen to us. But it doesn’t have to be that way. By tracking our readers’ behavior and understanding what makes them act a certain way or click on a certain page, we can better understand how to recreate or manipulate their behavior the next time around. The following is a comprehensive list of tools to give you incredible insight into your readership.
