{"id":1222257,"date":"2023-08-31T01:01:07","date_gmt":"2023-08-31T05:01:07","guid":{"rendered":"https:\/\/gijn.org\/?p=1222257"},"modified":"2023-08-31T01:11:48","modified_gmt":"2023-08-31T05:11:48","slug":"crm-donor-ve-abone-yonetimi","status":"publish","type":"post","link":"https:\/\/gijn.org\/tr\/kaynak\/crm-donor-ve-abone-yonetimi\/","title":{"rendered":"CRM\/Don\u00f6r ve Abone Y\u00f6netimi"},"content":{"rendered":"<p>Geni\u015f bir ba\u011f\u0131\u015f\u00e7\u0131 ve abone taban\u0131 olu\u015fturmak isteyen bir kurulu\u015f i\u00e7in, m\u00fc\u015fteri (veya \u201ckurucu\u201d) ili\u015fkileri y\u00f6netimi i\u00e7in \u00f6zel olarak tasarlanm\u0131\u015f bir araca sahip olmak yararl\u0131 olabilir. Buradaki \u00fcr\u00fcnler ileti\u015fim bilgilerini derler, abonelikleri ve yinelenen ba\u011f\u0131\u015flar\u0131 y\u00f6netir ve hatta belirli i\u00e7erikleri yaln\u0131zca abone olarak belirler.<\/p>\n<p><strong>Ba\u011f\u0131\u015f\u00e7\u0131 Y\u00f6netim Platformlar\u0131<\/strong><\/p>\n<p><a href=\"https:\/\/bloomerang.co\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Bloomerang<\/strong><\/a><br \/>\nBlackbaud\u2019s Raiser\u2019s Edge ve eTapestry, DonorPerfect ve NeonCRM gibi kar amac\u0131 g\u00fctmeyen b\u00fcy\u00fck ba\u011f\u0131\u015f\u00e7\u0131 y\u00f6netim sistemlerinin \u00e7o\u011fu, \u00fccretsiz bir s\u00fcr\u00fcme sahip de\u011fildir. Bununla birlikte Bloomerang, ba\u011f\u0131\u015f yaz\u0131l\u0131m\u0131n\u0131n s\u0131n\u0131rl\u0131 bir s\u00fcr\u00fcm\u00fcn\u00fc \u00fccretsiz olarak sunuyor; bu, 250 ki\u015fiye ve y\u0131ll\u0131k 100.000 $\u2019a kadar ba\u011f\u0131\u015f toplama gelirine izin veriyor. DonorBox ve GoFundMe\u2019den daha karma\u015f\u0131k bir ara\u00e7 denemek istiyorsan\u0131z, daha yo\u011fun bir \u015fekilde bir ba\u011f\u0131\u015f taban\u0131n\u0131 analiz etmeye, b\u00fcy\u00fctmeye ve korumaya odaklanm\u0131\u015fsan\u0131z, Bloomerang iyi bir se\u00e7enek olabilir. \u015eirket ayr\u0131ca hem yaz\u0131l\u0131ma hem de daha genel olarak kaynak yaratmaya odaklanan \u00e7ok say\u0131da at\u00f6lye \u00e7al\u0131\u015fmas\u0131 sunuyor.<br \/>\nMaliyet: Lite plan\u0131 i\u00e7in \u00fccretsiz, \u00fccretli planlar ayl\u0131k 19 dolardan ba\u015fl\u0131yor.<br \/>\nDiller: Yaln\u0131zca \u0130ngilizce.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/donorbox.org\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Donorbox<\/strong><\/a><br \/>\nDonorbox, bir web sitesi arac\u0131l\u0131\u011f\u0131yla ayl\u0131k ve\/veya yinelenen ba\u011f\u0131\u015flar\u0131 kabul etmeye ba\u015flaman\u0131n basit bir yoludur. Bir kullan\u0131c\u0131 \u00f6zelle\u015ftirilmi\u015f bir form olu\u015fturabilir ve Donorbox \u00e7ok say\u0131da formatta \u00f6demeleri kabul eder, bunlar\u0131 Stripe, Paypal veya ACH arac\u0131l\u0131\u011f\u0131yla i\u015fler ve paray\u0131 do\u011frudan belirlenmi\u015f bir banka hesab\u0131na yat\u0131r\u0131r. Ayr\u0131ca, bir kullan\u0131c\u0131n\u0131n ba\u011f\u0131\u015f\u00e7\u0131lar\u0131 verilen miktara ve ba\u011f\u0131\u015f s\u0131kl\u0131\u011f\u0131na g\u00f6re takip etmesine olanak tan\u0131yan basit bir ba\u011f\u0131\u015f\u00e7\u0131 y\u00f6netim sistemi i\u00e7erir. Donorbox, MailChimp ve Salesforce ile entegre olur.<br \/>\nMaliyet: Yaz\u0131l\u0131m \u00fccretsizdir; \u00d6deme i\u015flem \u00fccretlerine ek olarak ba\u011f\u0131\u015f ba\u015f\u0131na %1,5.<br \/>\nDiller: \u0130ngilizce, \u0130spanyolca, \u00c7ince, Almanca, \u0130talyanca, Frans\u0131zca, Felemenk\u00e7e, Danca, Felemenk\u00e7e, \u0130sve\u00e7\u00e7e, Portekizce ve Japonca. Stripe\u2019\u0131n mevcut oldu\u011fu 44 \u00fclkede kullan\u0131labilir.<\/p>\n<p><a href=\"https:\/\/charity.gofundme.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>GoFundMe Charity<\/strong><\/a><br \/>\nGoFundMe \u00f6ncelikli olarak bireysel ba\u011f\u0131\u015f toplamayla tan\u0131n\u0131yor olsa da, \u015firket 2017\u2019de kar amac\u0131 g\u00fctmeyen kurulu\u015flar\u0131n sitesi arac\u0131l\u0131\u011f\u0131yla para toplamas\u0131n\u0131 sa\u011flamak i\u00e7in k\u00fc\u00e7\u00fck kurulu\u015flar taraf\u0131ndan kullan\u0131lan bir kitle fonlamas\u0131 platformu olan CrowdRise\u2019\u0131 sat\u0131n ald\u0131. GoFundMe Charity, bir kullan\u0131c\u0131n\u0131n bir siteye, markal\u0131 kampanyalara ve ba\u011f\u0131\u015f\u00e7\u0131 analizlerine ekleyebilece\u011fi ayl\u0131k ve yinelenen ba\u011f\u0131\u015flar i\u00e7in bir ba\u011f\u0131\u015f kutusu i\u00e7erir.<br \/>\nMaliyet: Bu yaz\u0131n\u0131n yaz\u0131ld\u0131\u011f\u0131 tarihte, GoFundMe Charity \u00fccretsizdir, ba\u011f\u0131\u015f ba\u015f\u0131na %1.9 + 0.30$ i\u015flem \u00fccreti al\u0131n\u0131r ve daha b\u00fcy\u00fck kurulu\u015flar i\u00e7in ek bir platform \u00fccreti al\u0131n\u0131r. Bu, gelecekte de\u011fi\u015febilecek promosyon fiyatlar\u0131d\u0131r.<br \/>\nDiller: 19 \u00fclkede desteklenir.<\/p>\n<p><a href=\"https:\/\/trypico.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Pico<\/strong><\/a><br \/>\nPico, \u00f6zellikle \u00e7evrimi\u00e7i medya i\u015fletmeleri i\u00e7in bir \u201cyarat\u0131c\u0131 ekonomiden para kazanma yaz\u0131l\u0131m\u0131\u201d olarak tasarland\u0131. Ki\u015fileri y\u00f6netmek, site i\u00e7eri\u011finden para kazanmak (abonelik hizmetleri kurmak ve \u00f6deme duvarlar\u0131 uygulamak dahil), \u00f6deme ve ba\u011f\u0131\u015f i\u015flemek, e-posta listesini ve b\u00fclten kay\u0131tlar\u0131n\u0131 geni\u015fletmek ve MailChimp ve bir kurulu\u015fun ger\u00e7ekle\u015ftirmek i\u00e7in kullanabilece\u011fi di\u011fer mevcut ara\u00e7larla entegrasyon i\u00e7in tek bir \u00e7\u00f6z\u00fcm sunar. bu \u00e7al\u0131\u015fman\u0131n b\u00f6l\u00fcmleri. \u015eu anda Pico\u2019nun yeni m\u00fc\u015fteriler i\u00e7in bir bekleme listesi var.<br \/>\nFiyatland\u0131rma: 500 ki\u015fiye kadar \u00fccretsiz, \u00fccretli katmanlar, bu e\u015fi\u011fin \u00fczerindeki her 500 ki\u015fi i\u00e7in ayda 5 dolardan ba\u015flar.<br \/>\nDiller: Yaln\u0131zca \u0130ngilizce.<\/p>\n<p><a href=\"https:\/\/www.salesforce.org\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Salesforce<\/strong><\/a><br \/>\nSalesforce, d\u00fcnyan\u0131n en b\u00fcy\u00fck CRM veritabanlar\u0131 sa\u011flay\u0131c\u0131s\u0131d\u0131r. K\u00e2r amac\u0131 g\u00fctmeyen kurulu\u015flar i\u00e7in, geni\u015f bir uygulama yelpazesine sahip \u00f6zel bir bulut tabanl\u0131 ara\u00e7lar paketi sunar. K\u00fc\u00e7\u00fck k\u00e2r amac\u0131 g\u00fctmeyen haber kurulu\u015flar\u0131, Salesforce.org\u2019un K\u00e2r Amac\u0131 G\u00fctmeyen Ba\u015far\u0131 Paketi\u2019nin ba\u011f\u0131\u015f\u00e7\u0131lar\u0131 y\u00f6netme ve onlarla ileti\u015fim kurma, e-posta listelerini geni\u015fletme, raporlar olu\u015fturma ve etki y\u00f6netimi de\u011ferlendirmesi olu\u015fturma ve hibe finansman\u0131n\u0131 izleme yetene\u011finden b\u00fcy\u00fck \u00f6l\u00e7\u00fcde yararlanacakt\u0131r. Salesforce yaz\u0131l\u0131m\u0131n\u0131n kurulumu ve kullan\u0131m\u0131 karma\u015f\u0131kt\u0131r, bu nedenle kurulu\u015funuzun bir ba\u011f\u0131\u015f taban\u0131n\u0131 geni\u015fletmek i\u00e7in sa\u011flam bir plan\u0131 yoksa ihtiya\u00e7lar\u0131n\u0131z\u0131 a\u015fabilir; ayr\u0131ca, NPSP 10 kullan\u0131c\u0131ya kadar \u00fccretsiz olarak faturaland\u0131r\u0131lsa da, temel bir sat\u0131\u015f veya hizmet s\u00f6zle\u015fmesi gerektirir.<br \/>\nMaliyet: 10 kullan\u0131c\u0131 i\u00e7in \u00fccretsiz, ancak ayl\u0131k 36 dolardan ba\u015flayan bir sat\u0131\u015f s\u00f6zle\u015fmesi gerekiyor. K\u00e2r amac\u0131 g\u00fctmeyen kurulu\u015flar, abonelikleri ve pazarlamay\u0131 y\u00f6netmek i\u00e7in Salesforce\u2019u (salesforce.com arac\u0131l\u0131\u011f\u0131yla) da kullanabilir, ancak fiyatland\u0131rma, tam olarak kullanmak istedi\u011finiz hizmetlere ba\u011fl\u0131d\u0131r.<\/p>\n<p>Diller: 16 tam desteklenen dil; son kullan\u0131c\u0131lar i\u00e7in desteklenen daha fazla dil.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.streak.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Streak<\/strong><\/a><br \/>\nStreak, bir kullan\u0131c\u0131n\u0131n Gmail hesab\u0131n\u0131 esasen bir i\u015f ak\u0131\u015f\u0131 y\u00f6netim arac\u0131na ve CRM\u2019ye d\u00f6n\u00fc\u015ft\u00fcren bir Google Chrome uzant\u0131s\u0131d\u0131r. Bir kullan\u0131c\u0131, tek bir proje i\u00e7in belirli e-postalar\u0131, g\u00f6revleri ve takvim etkinliklerini bir \u201cboru hatt\u0131na\u201d atayabilir; bu ard\u0131\u015f\u0131k d\u00fczen, \u00fczerinde notlar alabilen, projeyle ilgili t\u00fcm ileti\u015fimleri otomatik olarak alan vb. birden fazla kullan\u0131c\u0131yla payla\u015f\u0131labilir. Streak ayr\u0131ca kullan\u0131c\u0131lar\u0131n ki\u015fileri notlar ve bilgiler i\u00e7eren bir Google elektronik tablosuna kaydetmesine, belirli posta listelerine atamas\u0131na ve ard\u0131ndan listeleri do\u011frudan e-postayla g\u00f6ndermesine olanak tan\u0131r. Streak, e-postalar\u0131, projeleri ve konu\u015fmalar\u0131 izlemek ve g\u00f6r\u00fcnt\u00fclemek i\u00e7in bir dizi g\u00f6r\u00fcn\u00fcm i\u00e7erir.<br \/>\nMaliyet: \u00dccretsiz olarak sunulan 500 ki\u015fiyi i\u00e7eren temel plan; \u00fccretli planlar kullan\u0131c\u0131 ba\u015f\u0131na ayl\u0131k 15 dolardan ba\u015flar.<br \/>\nDiller: Yaln\u0131zca \u0130ngilizce.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Geni\u015f bir ba\u011f\u0131\u015f\u00e7\u0131 ve abone taban\u0131 olu\u015fturmak isteyen bir kurulu\u015f i\u00e7in, m\u00fc\u015fteri (veya \u201ckurucu\u201d) ili\u015fkileri y\u00f6netimi i\u00e7in \u00f6zel olarak tasarlanm\u0131\u015f bir araca sahip olmak yararl\u0131 olabilir. Buradaki \u00fcr\u00fcnler ileti\u015fim bilgilerini derler, abonelikleri ve yinelenen ba\u011f\u0131\u015flar\u0131 y\u00f6netir ve hatta belirli i\u00e7erikleri yaln\u0131zca abone olarak belirler. Ba\u011f\u0131\u015f\u00e7\u0131 Y\u00f6netim Platformlar\u0131 Bloomerang Blackbaud\u2019s Raiser\u2019s Edge ve eTapestry, DonorPerfect ve [&hellip;]<\/p>\n","protected":false},"author":3031190,"featured_media":1097989,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_price":"","_stock":"","_tribe_ticket_header":"","_tribe_default_ticket_provider":"","_tribe_ticket_capacity":"0","_ticket_start_date":"","_ticket_end_date":"","_tribe_ticket_show_description":"","_tribe_ticket_show_not_going":false,"_tribe_ticket_use_global_stock":"","_tribe_ticket_global_stock_level":"","_global_stock_mode":"","_global_stock_cap":"","_tribe_rsvp_for_event":"","_tribe_ticket_going_count":"","_tribe_ticket_not_going_count":"","_tribe_tickets_list":"[]","_tribe_ticket_has_attendee_info_fields":false,"republication-tracker-tool-hide-widget":false,"footnotes":"","_tec_slr_enabled":"","_tec_slr_layout":""},"categories":[23203,23200,23202],"tags":[],"gijn_topic":[],"series":[],"gijn_language":[],"gijn_region":[],"class_list":["post-1222257","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bolum","category-kaynak","category-kilavuz"],"acf":[],"ticketed":false,"_links":{"self":[{"href":"https:\/\/gijn.org\/tr\/wp-json\/wp\/v2\/posts\/1222257","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gijn.org\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gijn.org\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gijn.org\/tr\/wp-json\/wp\/v2\/users\/3031190"}],"replies":[{"embeddable":true,"href":"https:\/\/gijn.org\/tr\/wp-json\/wp\/v2\/comments?post=1222257"}],"version-history":[{"count":4,"href":"https:\/\/gijn.org\/tr\/wp-json\/wp\/v2\/posts\/1222257\/revisions"}],"predecessor-version":[{"id":1222790,"href":"https:\/\/gijn.org\/tr\/wp-json\/wp\/v2\/posts\/1222257\/revisions\/1222790"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gijn.org\/tr\/wp-json\/wp\/v2\/media\/1097989"}],"wp:attachment":[{"href":"https:\/\/gijn.org\/tr\/wp-json\/wp\/v2\/media?parent=1222257"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gijn.org\/tr\/wp-json\/wp\/v2\/categories?post=1222257"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gijn.org\/tr\/wp-json\/wp\/v2\/tags?post=1222257"},{"taxonomy":"gijn_topic","embeddable":true,"href":"https:\/\/gijn.org\/tr\/wp-json\/wp\/v2\/gijn_topic?post=1222257"},{"taxonomy":"series","embeddable":true,"href":"https:\/\/gijn.org\/tr\/wp-json\/wp\/v2\/series?post=1222257"},{"taxonomy":"gijn_language","embeddable":true,"href":"https:\/\/gijn.org\/tr\/wp-json\/wp\/v2\/gijn_language?post=1222257"},{"taxonomy":"gijn_region","embeddable":true,"href":"https:\/\/gijn.org\/tr\/wp-json\/wp\/v2\/gijn_region?post=1222257"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}