Journalists and Donors: Measuring Impact

Nonprofit journalism legend Chuck Lewis on setting benchmarks for the impact of nonprofit news: “The idea of fixing a single standard that everyone’s going to adhere to — talk about herding cats. That’s not even fair to cats.” Lewis said that the funders he knows are overwhelmed when it comes to deciding how best to keep nonprofit journalism afloat.

Source: Nieman Journalism Lab

Posted on: July 29, 2013